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Places my work has shown up around the web - real appearances only, most recent first.
transformSEO is my experiment in turning a decade of hands-on marketing skillset into an agentic workflow instead of a service I deliver one client at a time. It cut my own weekly workload from 10 hours to 45 minutes, proof that judgment I used to sell manually can run as an agent for anyone.
Read the case study →I submitted this talk as a session on SEO, and then AI Overviews disrupted the whole industry before I could give it, so I had to pivot, and I told the room we all have to pivot with it. GPO isn't Search Engine Optimization, it's God's People Optimization: content helpful enough that a real person shares it with another real person, because the goal was never to please an algorithm.
Session details →I want church leaders to stop deciding on gut feeling when the data's already sitting in their system. The churches I've seen grow well are the ones that can name their reasons, not just repeat what worked somewhere else.
Watch →Most Rock admins never turn this feature on, and I think that's a missed opportunity. It's a small way to tell a kid "we see you, and we're glad you're here," and that small human touch is often what makes them want to come back next week.
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